1. Every streaming video the consumer watches will typically be played through the skin, providing major branding opportunities to the company who has given the consumer base the skin. Regardless of the TV show or video content, the "ad" is the TV set, instead of the content.
2. The consumer gets the latest Windows Media Player from you, the best video player on the market, for free. The Skin they get with this offers major benefits to the "niche based" interests of your consumer, as the primary interests which led them to your company, are categorized and set up as video or web page links directly off of the skin---the skin becomes a TV Library resource tool, you find what you are interested in easily through it, and you watch the referenced content through it.
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